Public Relations Intern

Position Overview:

As a Public Relations Intern, you will support the visibility and reputation of Maria Elena Headpieces through strategic media outreach, influencer relations, and editorial planning. This unpaid internship offers a hands-on opportunity to work in a collaborative and inspiring luxury fashion environment. You'll assist in developing relationships with editors, stylists, and influencers while gaining valuable experience in brand communications and event PR.

Responsibilities:

  • Assist in drafting and distributing press releases, media pitches, and PR kits.

  • Research and maintain media lists of editors, influencers, and stylists.

  • Coordinate PR mailers and gifting for influencers, celebrities, and editorial contacts.

  • Track press coverage and compile media reports.

  • Help manage sample trafficking for editorial shoots and media pulls.

  • Support planning of trunk shows, collection launches, and VIP events.

  • Provide administrative assistance to the Marketing and PR team as needed.

Requirements:

  • Strong writing and communication skills, with attention to tone and detail.

  • Familiarity with media platforms and publications in the bridal, fashion, and lifestyle space.

  • Highly organized with the ability to multitask and meet deadlines.

  • Enthusiastic, proactive, and eager to learn about luxury branding and fashion PR.

  • Proficiency in Microsoft Office, Google Suite, Canva, and Notion (training provided as needed).

Internship Details:

  • Duration: 26 weeks (6 months) or 1 year (12 months)

  • Hours: 20–30 hours per week (flexible scheduling available)

  • Location: On-site

  • Schedule: Flexible hours available

Incentives:  

  • Receive your favorite Maria Elena piece once a month as a thank-you for your creativity and dedication. (progressively)

  • Opportunity to be featured on our social channels and blog as a “Spotlight Intern.”

  • Behind-the-scenes access to editorial shoots, celebrity pulls, and industry events.

  • Personalized mentorship from our in-house team.

  • Insight into the world of high-end fashion PR and luxury brand communication.

  • Letter of recommendation upon successful completion of the program.

  • Potential opportunities for freelance or permanent positions based on performance.

What You’ll Learn

  • How to pitch to media and build meaningful press relationships.

  • Best practices for managing influencer and stylist collaborations.

  • How to organize PR campaigns for new product launches and seasonal collections.

  • Insights into editorial strategy, media tracking, and brand storytelling.

Ideal Candidates:

Perfect for students or recent graduates in PR, communications, fashion, or media studies—especially those passionate about luxury fashion, bridal trends, and strategic brand exposure.

Testimonials

"Working on the digital team at Maria Elena Headpieces gave me real-world experience with content creation, campaign strategy, and luxury branding. The creative freedom and mentorship helped me grow as both a marketer and storyteller.”

— Former Digital Marketing Intern

From pitching editors to coordinating influencer gifts, the PR internship at Maria Elena taught me how to build genuine brand relationships. I loved being part of a brand that’s both iconic and deeply personal.”

— Former PR Intern

"Being a Sales & Fashion Intern was hands-on from day one. I assisted with showroom appointments, bridal styling, and Bridal Fashion Week prep—it was exciting, fast-paced, and full of learning moments I’ll never forget.”

— Former Sales & Fashion Intern